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TikTok: [solidcore]
Project type
Social media management, content creation, trending topics
Date
May 2023 - May 2024
Link
Prioritized TikTok as a growth platform and opportunity. Over the course of a year, our percentage of video views from the FYP increased from 20.48% to 34.67%. The amount of weekly content was increased as well to further expand our reach and increase brand awareness.
Trending sounds and topics became a top priority to increase FYP views. I also obtained verification on TikTok to gain credibility and stand out amongst the video comment section.
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